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The Personal MBA: Master the Art of Business

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Master the fundamentals, hone your business instincts, and save a fortune in tuition. The consensus is clear: MBA programs are a waste of time and money. Even the elite schools offer outdated assembly-line educations about profit-and-loss statements and PowerPoint presentations. After two years poring over sanitized case studies, students are shuffled off into middle manag Master the fundamentals, hone your business instincts, and save a fortune in tuition. The consensus is clear: MBA programs are a waste of time and money. Even the elite schools offer outdated assembly-line educations about profit-and-loss statements and PowerPoint presentations. After two years poring over sanitized case studies, students are shuffled off into middle management to find out how business really works. Josh Kaufman has made a business out of distilling the core principles of business and delivering them quickly and concisely to people at all stages of their careers. His blog has introduced hundreds of thousands of readers to the best business books and most powerful business concepts of all time. In The Personal MBA, he shares the essentials of sales, marketing, negotiation, strategy, and much more. True leaders aren't made by business schools-they make themselves, seeking out the knowledge, skills, and experiences they need to succeed. Read this book and in one week you will learn the principles it takes most people a lifetime to master.


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Master the fundamentals, hone your business instincts, and save a fortune in tuition. The consensus is clear: MBA programs are a waste of time and money. Even the elite schools offer outdated assembly-line educations about profit-and-loss statements and PowerPoint presentations. After two years poring over sanitized case studies, students are shuffled off into middle manag Master the fundamentals, hone your business instincts, and save a fortune in tuition. The consensus is clear: MBA programs are a waste of time and money. Even the elite schools offer outdated assembly-line educations about profit-and-loss statements and PowerPoint presentations. After two years poring over sanitized case studies, students are shuffled off into middle management to find out how business really works. Josh Kaufman has made a business out of distilling the core principles of business and delivering them quickly and concisely to people at all stages of their careers. His blog has introduced hundreds of thousands of readers to the best business books and most powerful business concepts of all time. In The Personal MBA, he shares the essentials of sales, marketing, negotiation, strategy, and much more. True leaders aren't made by business schools-they make themselves, seeking out the knowledge, skills, and experiences they need to succeed. Read this book and in one week you will learn the principles it takes most people a lifetime to master.

30 review for The Personal MBA: Master the Art of Business

  1. 5 out of 5

    Josh

    I wrote this book, so I may be biased...

  2. 4 out of 5

    Eddie

    "Risks are known unknowns...... Uncertainties are unknown unknowns." p.357 Do I believe, after having read this book cover to cover, that I have earned the equivalent of a MBA from a state college or university or amassed the same knowledge as one who has graduated with a MBA? No. Do I believe I will grasp what the recent B-school graduate is saying as he/she begins spouting MBA-speak in the next meeting? Maybe. Do I believe this book is a valuable beginners guide which arms me with the necessary i "Risks are known unknowns...... Uncertainties are unknown unknowns." p.357 Do I believe, after having read this book cover to cover, that I have earned the equivalent of a MBA from a state college or university or amassed the same knowledge as one who has graduated with a MBA? No. Do I believe I will grasp what the recent B-school graduate is saying as he/she begins spouting MBA-speak in the next meeting? Maybe. Do I believe this book is a valuable beginners guide which arms me with the necessary information and tools to further educate myself in business? Most certainly. The recommended readings and accompanying website alone make this book a worthwhile investment. I will continue to reference this book (and website) to refresh my memory and to direct me where to go to get more specifics. Finally, the personal MBA is also a perfect read for a commuter or the person who is too busy to dedicate hours at a time for reading. Each chapter is organized with numerous sections that would take less than ten minutes to read.

  3. 5 out of 5

    Dave Bolton

    I'm studying an MBA at the moment (actually, for the last few years, almost done!) so I feel qualified to discuss this book. To the book. It's a nice high level overview of a lot of the topics that an MBA will touch on, and quite a few that an MBA won't touch on at all. It is likely to be very helpful to all sorts of people. Anyone, even someone with an MBA, would be able to get something from this, particularly as it also covers "soft" subjects like personal development. But be clear, this is no I'm studying an MBA at the moment (actually, for the last few years, almost done!) so I feel qualified to discuss this book. To the book. It's a nice high level overview of a lot of the topics that an MBA will touch on, and quite a few that an MBA won't touch on at all. It is likely to be very helpful to all sorts of people. Anyone, even someone with an MBA, would be able to get something from this, particularly as it also covers "soft" subjects like personal development. But be clear, this is no replacement for an MBA, not by a long shot. It doesn't teach the first thing about critical analysis, about structuring and communicating thought, or about financial analysis. It only grazes a mass of subjects, and a chapter on some important topics can be read in under ten minutes. So, enjoy the ride, but don't fool yourself either.

  4. 5 out of 5

    Claire

    If you're thinking of going back to school to get your MBA, read this book first. Kaufman's premise is that MBA programs are very expensive and teach outdated material. Unless you're going to a top tier school where its name on your degree will yield connections and ins to high finance, you don't need to accrue all that debt to learn what you need. Kaufman started by compiling a reading list of the top 100 business books on his website, PersonalMBA.com. His book takes all the best pieces he learn If you're thinking of going back to school to get your MBA, read this book first. Kaufman's premise is that MBA programs are very expensive and teach outdated material. Unless you're going to a top tier school where its name on your degree will yield connections and ins to high finance, you don't need to accrue all that debt to learn what you need. Kaufman started by compiling a reading list of the top 100 business books on his website, PersonalMBA.com. His book takes all the best pieces he learned and presents a high level overview of business in very readable language. Each chapter is broken into many subsections, so you can read about a single concept in a couple of minutes. At the end of *every* section, he has a link to a specific page on his website about it. I found this annoying. I'd rather one link to his book's page that lets me explore from there instead of link after link after link in the book. Even if you're not interested in business or entrepreneurship, I'd recommend the chapters "The Human Mind," "Working With Yourself," and "Working With Others" which are more about the psychology behind decision making with approaches to changing or adopting habits. You also might benefit from checking out the "Sales" chapter to understand what salespeople do and why it works, particularly the section on "Reciprocation." There is an appendix full of book recommendations broken into various categories if you want to learn more. Another appendix lists 49 questions to help you assess how you're doing and approaching your life. A handy resource.

  5. 4 out of 5

    Jake Goretzki

    I’m a sucker for silver bullets like this. It’s a pretty decent, digestible glossary of the most prevalent business terms de nos jours – he says ‘models and concepts’ but I think that’s an overstatement. It’s readable by virtue of no subject extending beyond a handful of paragraphs and it’s a pretty good reference, really. The sections on value and marketing are the best. Its tone is also pretty likeable too – and I salute anyone who can tell me that any MBA is a waste of money (though I still do I’m a sucker for silver bullets like this. It’s a pretty decent, digestible glossary of the most prevalent business terms de nos jours – he says ‘models and concepts’ but I think that’s an overstatement. It’s readable by virtue of no subject extending beyond a handful of paragraphs and it’s a pretty good reference, really. The sections on value and marketing are the best. Its tone is also pretty likeable too – and I salute anyone who can tell me that any MBA is a waste of money (though I still don’t really believe them) and embraces simplicity. That said, it still suffers from the chronic sins of US business literature by not resisting spending a whole chapter telling you just how much your world will be transformed by this book (that you’ve just bought, by the way). Every time. There’s also a little too much of that selfhelpyness, which feels pitched at a reader who’s - simultaneously - a 12-hour a day workaholic and extremely wet-behind-the-ears. This is especially the case where you’re being advised to make checklists, get some exercise every now and then and try imagining different scenarios before making as decision. All told though, in a category stuffed with total dreck, it’s really not bad.

  6. 5 out of 5

    د.أمجد الجنباز

    كتاب رائع يلخص لك كل ما تريد أن تعرفه عن إدارة الأعمال في كتاب واحد وقد لخص لي أشياء كانت صعبة أو غير واضحة كما أعطاني أشياء ليست موجودة في برامج ماجستير إدارة الأعمال في الجامعات

  7. 4 out of 5

    David McClendon, Sr

    The Personal MBA: Master the Art of Business by Josh Kaufman is one of those “have to read” books. The whole premise behind The Personal MBA: Master the Art of Business is the same as for the Redneck MBA. That is, one does not have to go to a business school or even takes courses on-line to have the equivalent of an MBA. Kaufman provides explanations of many different concepts and defines numerous terms in a simple, easy to read, format. The only problem I saw with the book was that 8% of the bo The Personal MBA: Master the Art of Business by Josh Kaufman is one of those “have to read” books. The whole premise behind The Personal MBA: Master the Art of Business is the same as for the Redneck MBA. That is, one does not have to go to a business school or even takes courses on-line to have the equivalent of an MBA. Kaufman provides explanations of many different concepts and defines numerous terms in a simple, easy to read, format. The only problem I saw with the book was that 8% of the book was used to tell the reader why they should read the book and why they did not need an MBA. I am an MBA and I could not agree with Kaufman more. The only real reason I see for one to pursue an MBA is to have that piece of paper to show credibility to get one’s foot in the door. If a person already has their foot in the door, so to speak, then the credentials aren’t necessary. One of the best parts of this book is that Kaufman provides a list of the books he thinks are most important for a business student to read. Most of them I have read and have reviewed on line or will be reviewing. Some others I have had on my reading list for a long time. A few I had never heard of, but do intend to read in the future. Will reading this book give you all the information you need for business? No, it won’t, but it will give you some background and provide some resources to point you further down the road. As you get started in trying to learn more about the world of business, it might well be a good idea to read The Personal MBA: Master the Art of Business by Josh Kaufman and visit his web site at http://personalmba.com/

  8. 4 out of 5

    Shima Mahmoudi

    کتاب دوم از چالش 300 کتاب : برای افرادی که دلشون میخواد یه کلیاتی بدونن و خیلی سطحی با یک سری قوانین آشنا بشن کتاب خوبیه ولی فقط در این حده که یک دری رو برای شما باز می کنه تا با دید بهتر بتونین بفهمین علاقه مند هستین یا نه. بخشی از کتاب: قبل از شروع مردم به شما خواهند گفت که شدنی نیست. وقتی شروع می کنید خواهند گفت این یک کسب و کار واقعی نیست. در نهایت وقتی سوار جت خصوصی خود شدید و آنها مشغول مذاکره بر سر افزایش پرداخت 10 درصدی خود هستند به شما خواهند گفت که بخت با شما یار بوده و اینکه آنها برای مو کتاب دوم از چالش 300 کتاب : برای افرادی که دلشون میخواد یه کلیاتی بدونن و خیلی سطحی با یک سری قوانین آشنا بشن کتاب خوبیه ولی فقط در این حده که یک دری رو برای شما باز می کنه تا با دید بهتر بتونین بفهمین علاقه مند هستین یا نه. بخشی از کتاب: قبل از شروع مردم به شما خواهند گفت که شدنی نیست. وقتی شروع می کنید خواهند گفت این یک کسب و کار واقعی نیست. در نهایت وقتی سوار جت خصوصی خود شدید و آنها مشغول مذاکره بر سر افزایش پرداخت 10 درصدی خود هستند به شما خواهند گفت که بخت با شما یار بوده و اینکه آنها برای موفقیت شما حیاتی بوده اند. #سیوان #چالش_300_کتاب

  9. 4 out of 5

    Dmitry Loktev

    Книгу купил по наставлению друга, который её прочитал и остался очень доволен секцией про работу над собой. Произведение понравилось своей легкостью написания, его действительно приятно читать. Большие разделы разбиты на главы не длиннее 2-3 страниц. За вечер можно проглотить до 10-30 таких глав. Правда, не факт, что при таком объеме чтения в голове останутся хотя бы примерные воспоминания о том, что читал, так, чтобы можно было пересказать. Не говоря уже о глубоком понимании и внедрении предложе Книгу купил по наставлению друга, который её прочитал и остался очень доволен секцией про работу над собой. Произведение понравилось своей легкостью написания, его действительно приятно читать. Большие разделы разбиты на главы не длиннее 2-3 страниц. За вечер можно проглотить до 10-30 таких глав. Правда, не факт, что при таком объеме чтения в голове останутся хотя бы примерные воспоминания о том, что читал, так, чтобы можно было пересказать. Не говоря уже о глубоком понимании и внедрении предложенных концептов. Скорее всего, это произведение стоит использовать как настольную книгу для руководителя бизнеса или менеджера людей, чтобы при необходимости освежить в голове нужные концепты и знать к каким источникам обратиться, чтобы углубить свои знания и понимание предмета. Книга, хоть и претендует на всеобъемлемость, всё же является поверхностным трудом. Для изучения, глубокого понимания каких-то тем, нужно обращаться к первоисточникам. Причем, автор советует много книг по ходу текста, но я не думаю, что они являются первоисточниками. Часто рекомендуемые автором книги опять же являются какими-то «американскими жвачками» с ворохом бесполезной информации, где за всю книгу можно выцепить лишь пару полезных концептов. Книга рассказывает о таких аспектах ведения бизнеса как: - создание ценности; - маркетинг; - продажи; - логистика (забавно, переводчик это называет «доставкой ценности»); - финансы; - психология (человеческий мозг, работа над собой, работа с другими); - системы; Интересно, что почти половину книги занимает психология и описание работы систем (другими словами философия). Стоит ли это трактовать, что половина успеха бизнеса кроется в людях? Надо понимать себя, понимать людей и уметь выстроить работу людей в систему. Бизнес – это создание человеческих систем (моё определение). Мне, как и моему другу, самым ценным показался раздел про работу над собой. Во многом я встретил повторение. Какие-то концепты были новыми. Нигде не было углубления уже ранее где-то почерпнутых знаний. В этом разделе самым запомнившимся был рассказ об изменении убеждений: медитируя нужно мысленно возвращаться в событие, которое в самый первый раз сформировало убеждение, подлежащее изменению. Это перекликается с книгой Assertiveness at Work, где авторы приводят свои способы борьбы с ограничивающими убеждениями (beliefs). В первый же раз, я думаю, я узнал об этой технике от Филиппа Богачева в его курсе «Техника Эмоциональной Свободы». Но первоисточник, разумеется, - труды по НЛП. Чтобы внедрить какие-то советы из книги в свою жизнь нужно постоянно возвращаться к книге и уделять умышленное время и внимание проработке конкретных концептов. Здесь, книга должна стать настольной. Речь идет о таких разделах как работа над собой, работа с людьми и построение систем. К остальным разделам (продажи, маркетинг, финансы) стоит обращаться при наличии конкретной надобности или, возможно, изредка перечитывать, чтобы держать в оперативной памяти выжимку знаний. Книгу было бы очень интересно прочитать на английском, т.к. на русском перевод мне не понравился. Но не факт, что есть «красивый» русский перевод каких-то устоявшихся в международной практике англицизмов (закон Парето, NPV). Сейчас задумался – что же всё-таки сделал чувак. До 27 лет работал в Procter and Gamble, потом (вероятно) задумался о том, что ему скучно жить, в мире столько всего интересного, карьера никуда не ведет (нужное подчеркнуть) и решил сделать новые шаги к познанию мира. Так получилось, что на MBA денег не оказалось, но оказалось достаточно, чтобы прожить какое-то время не работая. Вот он и «бросил всё», а именно работу и стал заниматься самым важным в жизни – самообразованием: читал книги по менеджменту, финансам, психологии. Наверняка, делал это очень системно и вдумчиво – иначе не мог бы процитировать столько источников. На выходе получилась универсальная книга-выжимка о современном MBA. Кому интересно – прочитайте, чтобы иметь поверхностное представление о современной теории управления в бизнесе. Но не стоит это воспринимать, как полноценную замену MBA или более глубокому самообразованию. В метро книжки читать хорошо, что пользы от этого мало. Надо ПРИМЕНЯТЬ. А применение – это уже определённого рода работа над собой. Работа, требующая волевых, умственных и временных усилий. Три главные мысли: - ознакомиться с основными трудами Питера Друкера; - ознакомиться с трудами основных теоретиков в области построения, работы, анализа, улучшения систем («нельзя сразу создать хорошую сложную систему, вначале нужно создать простую систему и её улучшать»); - хорошие цитаты (правила жизни) основателя Форбс в конце жизни. Многие цитаты идут в разрез с сущестующим укладом системы: система хочет, чтобы ты оставался тупым. Мысли же говорят: думай своей головой, не стесняйся, задавай вопросы, ищи ответы. - хорошие вопросы в конце книги (пригласите себя в ресторан с листочком, чтобы ответить на них).

  10. 5 out of 5

    Jessica

    Someone told me about this book and said that reading it was the equivalent of learning everything they teach in an MBA program, without going hundreds of thousands of dollars into debt. That’s exactly what the author touts in the first section entitled “Why Read This Book?” I can definitely see his point. I found the format excellent: sections with clear goals and chapters illustrating one concept after another in an interesting and straightforward manner. As each concept was being explained I t Someone told me about this book and said that reading it was the equivalent of learning everything they teach in an MBA program, without going hundreds of thousands of dollars into debt. That’s exactly what the author touts in the first section entitled “Why Read This Book?” I can definitely see his point. I found the format excellent: sections with clear goals and chapters illustrating one concept after another in an interesting and straightforward manner. As each concept was being explained I thought about how it relates to my business, my work, or my life. The points that hit home the most for me: * Sufficiency (from the Finance section): having enough. Your money or your life. Not wanting more. * Conservation of energy (from the Human Mind section): ”Conservation of energy explains why some people stay in dead-end jobs for decades, even though they know the position isn’t great. If the work if ok, the bills get paid, and the job never becomes stressful or frustrating enough to violate expectations, people generally won’t go out of their way to get a promotion, find another job, or start a new business.” - (p. 196) * Goals (from the Working With Yourself section): Succinctly put, goals should be positive, immediate, concrete and specific. Nothing wrong with that idea reiterated in a few quick pages. I’m glad I read this book and can see the value in owning a copy of my own to refer to often.

  11. 5 out of 5

    Ali

    I don't know what went wrong with this book. I think I had my expectation way too high. I was disappointed with the lack of depth of information. The entire book is about a list of concepts with some definition and a small example. This kind of information is completely useless. I'm a developer and it taught me the different types of marketing which does not help me in any way. I think it's okay if you're into business and going to delve further in each topic discussed in the book. The book is lik I don't know what went wrong with this book. I think I had my expectation way too high. I was disappointed with the lack of depth of information. The entire book is about a list of concepts with some definition and a small example. This kind of information is completely useless. I'm a developer and it taught me the different types of marketing which does not help me in any way. I think it's okay if you're into business and going to delve further in each topic discussed in the book. The book is like a general overview of what a MBA is all about, like an Introductory course that you take at the university. Talk about complete disappointment ....

  12. 4 out of 5

    Daniel

    I just finished my third listen of the Personal MBA and still enjoy it alot. In short, it is a great high level summary of many important topics in both business and personal development. I does not go into detail about each topic, but gives you a primer on the most important elements. The book is focused around the mindset of entrepreneurs and teaches you the «first principles of business thinking». The opening premise of the book is that MBAs are a «waste of money» if you do not want to work at I just finished my third listen of the Personal MBA and still enjoy it alot. In short, it is a great high level summary of many important topics in both business and personal development. I does not go into detail about each topic, but gives you a primer on the most important elements. The book is focused around the mindset of entrepreneurs and teaches you the «first principles of business thinking». The opening premise of the book is that MBAs are a «waste of money» if you do not want to work at a Fortune 500 company, and that you basically pay ~$150k for networking and case solving. Kaufman makes some interesting arguments, but I still think that reading the book is not a substitute for actually practicing the concepts in the real world! You will not understand complex business issues if you do not utilize the concepts by thinking through them on your own. Before starting to read this book, you need to know two things: 1) It is a book for people with deep interest in learning business. 2) It is very condensed and do not contain extensive examples. Because of the latter, I found the audio version great for a first listen. The sections are short by intension of Kaufman (5-10 min), which is good for listening when walking to work, etc.

  13. 5 out of 5

    James

    Heavy on terms and aphorisms but light on detailed case studies or dissections of different management processes. The whole thing feels fluffy; each chapter is broken down into one- or two-page segments, with an introductory quote providing some borrowed authority. It's not a bad book. The opening section is persuasive in arguing against assuming the debt of an MBA program (although that's not something I was considering anyway). The examples can feel slight, but Kaufman is good at harnessing the Heavy on terms and aphorisms but light on detailed case studies or dissections of different management processes. The whole thing feels fluffy; each chapter is broken down into one- or two-page segments, with an introductory quote providing some borrowed authority. It's not a bad book. The opening section is persuasive in arguing against assuming the debt of an MBA program (although that's not something I was considering anyway). The examples can feel slight, but Kaufman is good at harnessing them to provide food for thought. But he doesn't seem very skeptical of his sources, meaning data-driven best practices often overlap with self-help pseudoscience. Moreover, the concepts are so general as to make them accessible to any field, which means much of the work in making them useful in the reader's field falls on the reader.

  14. 5 out of 5

    Daniel Clausen

    I took this book out of the library and spent the afternoon with it. For a long time, I had been a fan of Kaufman's website. I have personally referred a number of business students to it as a tutor for a professional college. The book was just as easy to read and reference as the website. I was able to obtain everything I wanted from the book in about two to three hours of reading. For me the most useful parts of the book were on managing one's self, analyzing systems, and marketing. More impor I took this book out of the library and spent the afternoon with it. For a long time, I had been a fan of Kaufman's website. I have personally referred a number of business students to it as a tutor for a professional college. The book was just as easy to read and reference as the website. I was able to obtain everything I wanted from the book in about two to three hours of reading. For me the most useful parts of the book were on managing one's self, analyzing systems, and marketing. More importantly, the book provides a reading list of other books that will help the reader "Master the Art of Business". This list is also on the website. The book is not an end all and be all of business reading, but it does make an effective case the good business education does not have to come at an outrageous price.

  15. 5 out of 5

    Leonard Houx

    Cheesy and shallow. To be fair, I was attracted to the prospect of a 400-page book that summarizes the most important ideas in business. But this was too thin and too soft. Think of a 400 page crêpe. Worse – and despite the shallow familiarity – it read like something the author was pushing to finish as quickly as possible, which I gather he was. A case in point are the quotes with which he begins each passage: it's obvious that he hadn't collected these from his supposedly extensive readings bu Cheesy and shallow. To be fair, I was attracted to the prospect of a 400-page book that summarizes the most important ideas in business. But this was too thin and too soft. Think of a 400 page crêpe. Worse – and despite the shallow familiarity – it read like something the author was pushing to finish as quickly as possible, which I gather he was. A case in point are the quotes with which he begins each passage: it's obvious that he hadn't collected these from his supposedly extensive readings but rather got them from the top result of a google search. Of all of it, the most useful bit is the book recommendations. I reckon you can get those from his website – or lots of other places for that matter.

  16. 5 out of 5

    Chris Bumpas

    I bought this book mainly for the finance section, so the rest was somewhat boring to me. Too much "self help" for my taste. Even the section I was interested in was sort of elementary. This book is marketed towards those who want to skip business school. However, I plan to get my MBA and still found parts of the book helpful for a general idea of things to know. Edit: Will graduate with my MBA from Texas Tech in December 2015 and this book just doesn't have enough substance for anyone to really I bought this book mainly for the finance section, so the rest was somewhat boring to me. Too much "self help" for my taste. Even the section I was interested in was sort of elementary. This book is marketed towards those who want to skip business school. However, I plan to get my MBA and still found parts of the book helpful for a general idea of things to know. Edit: Will graduate with my MBA from Texas Tech in December 2015 and this book just doesn't have enough substance for anyone to really think they could read it and know everything a business school could teach them. Not to mention, your credentials matter in the real world. Try putting "Read The Personal MBA" on your resume under the education section and see how far you get.

  17. 5 out of 5

    Herman

    This book provides a very high-level overview of many different business topics. It is divided into short one-page definitions of terms you are likely to encounter in business literature. These terms are defined clearly and simply, with examples or anecdotes that highlight the issues at hand. Sometimes it is also accompanied by a short analysis by the author. It is generally very sensible advice. For some, I'm sure this book will offer new, useful information, and I might keep it around as compac This book provides a very high-level overview of many different business topics. It is divided into short one-page definitions of terms you are likely to encounter in business literature. These terms are defined clearly and simply, with examples or anecdotes that highlight the issues at hand. Sometimes it is also accompanied by a short analysis by the author. It is generally very sensible advice. For some, I'm sure this book will offer new, useful information, and I might keep it around as compact reference of useful business mental models. But no topic is considered in depth, and after reading it, I do not feel any more prepared for running a business than I did before. It mostly felt like I was reading a summary of the most popular business and psychology books of the last decade: "The 4 Hour Work Week", "Thinking, Fast and Slow", "The Lean Startup", "Rework", and so on. If you have read many of these kinds of books, or even if you spend a lot of time on Hacker News, this book will offer little new insight. If you are to read one, and only one, business book in your life, read this one. It contains good general advice. But if you read a lot, and are looking for in-depth insight into any specific part of business, this is not the book for you.

  18. 4 out of 5

    Jonathan Fouch

    If you're like me and never took a business class in college - but want to learn more about business - this should be the first book you read in the genre. It's a great introduction to all the critical fields of business: value creation, marketing, sales, finance, working with yourself, working with others, and systems. The subchapters, which are centered around specific concepts, are bite sized and can be consumed in a relatively short amount of time - perfect for the busy, working adult. The w If you're like me and never took a business class in college - but want to learn more about business - this should be the first book you read in the genre. It's a great introduction to all the critical fields of business: value creation, marketing, sales, finance, working with yourself, working with others, and systems. The subchapters, which are centered around specific concepts, are bite sized and can be consumed in a relatively short amount of time - perfect for the busy, working adult. The writing style is very accessible: a high school dropout could pick this book up and understand the topics. The book also critiques contemporary MBA programs. Kaufman argues that while MBA programs do provide much value, the price of admission has become too high to make the degree a good investment. Although this isn't true of other professions, the business world often rewards results rather than credentials. Therefore, many nascent businessmen and women may be better off forgoing the 150k loan and educating themselves. JF

  19. 4 out of 5

    Rosie Nguyễn

    The author made his effort to include most of the essential fields of business into a 400 page book, which may be long and heavy to capture all. But he managed to keep the business terms as understandable as possible. The examples are plain and mostly refer to his previous work at P&G, which can be tedious to some readers, as the author didn't have diversified working experience in business corporations. However, I appreciate his huge knowledge and his advocacy for lifelong learning, a good The author made his effort to include most of the essential fields of business into a 400 page book, which may be long and heavy to capture all. But he managed to keep the business terms as understandable as possible. The examples are plain and mostly refer to his previous work at P&G, which can be tedious to some readers, as the author didn't have diversified working experience in business corporations. However, I appreciate his huge knowledge and his advocacy for lifelong learning, a good model for self-study entrepreneurs. Simple, condense and practical, the book is packed with very useful tips. All in all, this book is worth reading.

  20. 4 out of 5

    Ryan

    There are a lot of great things in this book. Thousands of great ideas and things to think about, but unfortunately none of them are given the space to actually be discussed. This book feels more like a glossary of business terms and productivity advice, rather than a thorough business education. Although I enjoyed the writer's voice, I thought the format style of hundreds of very short "posts" was distracting and didn't allow for enough substance.

  21. 4 out of 5

    Ntombezinhle Nzama

    This book has a lot of information, but I like how its divided into smaller sections. I have the audiobook and I feel I need to get the physical copy so I'm always able to refer. This is one of those books that enable you not only to understand how businesses work but also how people work and how you can be more productive.

  22. 4 out of 5

    Andy

    Surprisingly useful tidbits about entrepreneurship, management, leadership, etc. Nothing earth-shattering but the author does a good job with all his little summaries. Silly title.

  23. 4 out of 5

    Sergei_kalinin

    Книга = тезаурус ключевых бизнес-понятий, которые хорошо бы знать каждому предпринимателю и применять для лучшего понимания/развития своего дела. На всякий случай напомню :) что "тезаурус" - это словарь, но который содержит не только термины и их определения, но и раскрывает смысловые связи между ними. Книга "Сам себе MBA" - это такой своего рода букварь :) для предпринимателей, не имеющих какого-либо специализированного образования (не обязательно MBA, даже обычного вузовского по экономике, мен Книга = тезаурус ключевых бизнес-понятий, которые хорошо бы знать каждому предпринимателю и применять для лучшего понимания/развития своего дела. На всякий случай напомню :) что "тезаурус" - это словарь, но который содержит не только термины и их определения, но и раскрывает смысловые связи между ними. Книга "Сам себе MBA" - это такой своего рода букварь :) для предпринимателей, не имеющих какого-либо специализированного образования (не обязательно MBA, даже обычного вузовского по экономике, менеджменту и т.п.). По широте охвата тем книга действительно во многом соответствует учебным MBA-программам, включая в себя и стратегическое управление, и маркетинг, и управление финансами, и системный анализ и оптимизацию бизнес-процессов (и т.д.). Из слабых сторон книги: 1) Всё очень поверхностно. 2) Некоторые главы (имеющие отношение к психологии - управлению людьми и самоменеджменту; например, про ментальные модели) показались мне откровенно слабыми и плохо/путанно изложенными. 3) Бравая критика автором классических программ MBA сначала вызывает улыбку, но позже, когда понимаешь, что это всего лишь агрессивная самореклама ("Покупайте только у меня, не дайте себя обмануть в другом месте"))), это начинает раздражать. /Признаюсь, что тут я, как преподаватель на MBA-программах, могу быть не объективен... Но во-первых, "пусть цветёт 1000 цветов" :) ; во-вторых, у программ MBA есть и сильные стороны, которые автор игнорирует; в-третьих, сами программы MBA очень разные - и они тоже меняются по форме и содержанию, чтобы идти в ногу со временем/. ...и ещё. Лично мне в книге не хватило информации о том, КАК учиться. Автор немного описывает то, как родился и развивался проект "Сам себе MBA". По сути дела книга - это своего рода конспект прочитанных книг, который родился в результате самообучения автора :) Но про сами техники этого самообучения - хотелось бы поподробнее... Сильные стороны книги: 1) Краткость, но при этом чёткость и точность изложения (тех самых основных бизнес-понятий). 2) Разнообразие, широта охвата информации. Это отличный справочник, в котором можно найти множество интересных идей по развитию своего дела. /Процентов 90 информации в книге для меня были не новыми, но 10% найденных неожиданных и новых для меня идей - это прекрасный КПД для бизнес-книги!/ 3) Важно понимать, что книга имеет чёткого адресата - это предприниматель, который в идеале сам же и является хозяином своего дела, и который строил свой бизнес интуитивно, не имея соответствующего стандартного высшего образования. Я подобного рода "ИПэшников" :) регулярно консультирую, поэтому очень чётко представляю тех, кому данная книга будет особенно полезна. Если такой "ипэшник" прочитает данную книгу, то его понимание собственного бизнеса увеличится на порядок! И вполне возможно, что ему и никакие консультанты не понадобятся ;) Вывод: для начинающего/не имеющего классического бизнес-образования предпринимателя - отличная книга, читать обязательно! Но... Даже для тех, кто уже имеет степень MBA :) книга может быть полезна в качестве справочника, закрепляющего знание основных бизнес-понятий (особенно из смежных областей, не связанных с вашей специализацией), а также в качестве генератора новых идей по саморазвитию/развитию бизнеса. Рекомендую прочесть :)

  24. 4 out of 5

    Carolina Esteves de Andrade

    This week I Just finished reading this great book called The Personal MBA written by Josh Kaufman, where the author explores the pros and cons of investing in an MBA course since even elite schools like Wharton and Harvard offer outdated programs that teach more about Power Point Presentations and unnecessary financial models than about what it takes to run a real business. The first part of the book is all dedicated to this discussion. I thought it was very interesting and an eye opener, since This week I Just finished reading this great book called The Personal MBA written by Josh Kaufman, where the author explores the pros and cons of investing in an MBA course since even elite schools like Wharton and Harvard offer outdated programs that teach more about Power Point Presentations and unnecessary financial models than about what it takes to run a real business. The first part of the book is all dedicated to this discussion. I thought it was very interesting and an eye opener, since I was thinking in enrolling in an MBA program when I finish my course. The book has 11 sections (or chapters if you like): Value Creation, Marketing, Sales, Value Delivery, Finance, The Human Mind, Working with Yourself, Working with Others, Understanding Systems, Analyzing Systems and Improving Systems. Each section has 18 to 32 subsections. I really enjoyed reading this book, the author concentrates in explaining in a concise way what is really important, sharing his knowledge with the reader. It contains the fundamentals, and this knowledge is essential whether you are in sales, marketing or you are starting your own business. I learned so much in a week, my book is all highlighted on the parts I thought it was most important. It’s a great book to keep close and review every now and then. Another great feature is the appendixes: Appendix A: How to Continue your Business Studies, where the author recommends great books for you to continue improving your knowledge. The books recommended are divided by subject which make it easier when you are looking for your next read. Appendix B: contains Forty-Nine Questions to Improve Your Results. These questions are great to help you figure it out what you want and what you need to improve in your life both personal and professionally. If you are interested in this subject visit the website The Personal MBA http://personalmba.com/

  25. 5 out of 5

    Alex Timberman

    The book is quite ambitious. The author says if you want to save money on that expensive MBA education and if you are not going for the connections to get you your dream office job, that he will tell you everything you need to know about an MBA in his book. I think he achieved a lot of what he set out to do. Of course, you can’t get that deep assimilation of knowledge without all the advantages of being around smart classmates and professors and with the added benefit of 2-3 years of continuous The book is quite ambitious. The author says if you want to save money on that expensive MBA education and if you are not going for the connections to get you your dream office job, that he will tell you everything you need to know about an MBA in his book. I think he achieved a lot of what he set out to do. Of course, you can’t get that deep assimilation of knowledge without all the advantages of being around smart classmates and professors and with the added benefit of 2-3 years of continuous study, but he sure does succinctly go over the main theories and cases from the spectrum of business and management. I learned a whole lot, reviewed a whole lot, and gleamed some insight on what I would like to learn next. The world of business is fascinating and if you are interested to get a better understanding of what it’s all about, you can’t go wrong with reading this book or by listening to it as I did. I highly recommend it for those interested.

  26. 4 out of 5

    Desiree

    I won this book in a giveaway. I thought it was going to be a book on MBAs and what they can teach you. It was yet another book on being a "Business Thinker". I've worked in retail for almost 20years and nothing in this book is a substitute for common sense and treating your employees with respect. CEOs, Business Leaders, Managers and College Graduates need a course in listening to ideas regardless of where they come from and admitting mistakes. Having a successful business depends more on those I won this book in a giveaway. I thought it was going to be a book on MBAs and what they can teach you. It was yet another book on being a "Business Thinker". I've worked in retail for almost 20years and nothing in this book is a substitute for common sense and treating your employees with respect. CEOs, Business Leaders, Managers and College Graduates need a course in listening to ideas regardless of where they come from and admitting mistakes. Having a successful business depends more on those beneith you than above you. Master the Art of "communication" and when you think that your better than those around you, walk away.

  27. 5 out of 5

    Johan

    I was skeptical at first that it'll be a generic pop-management book but I decided to read it anyway and was very pleased. The book covers a wide range of subjects that comprise MBA curriculum at a very high level in simple plain-English and provided ample further readings if there's any specific section that interest the reader. My favorite nugget was that the most effective testimonials to encourage sales is in the format of "I was interested in this offer, but skeptical. I decided to purchase I was skeptical at first that it'll be a generic pop-management book but I decided to read it anyway and was very pleased. The book covers a wide range of subjects that comprise MBA curriculum at a very high level in simple plain-English and provided ample further readings if there's any specific section that interest the reader. My favorite nugget was that the most effective testimonials to encourage sales is in the format of "I was interested in this offer, but skeptical. I decided to purchase anyway, and I'm very pleased with the end result."

  28. 5 out of 5

    Luke Starbuck

    One of the best general business books I have ever read. Rather than present the author's theory, hypothesis or learning on a certain subject (like many business books do ie Crossing the Chasm, Lean Startup, etc), this is in fact more of a fact-focused book, that covers the full spectrum of fundamental business. An amazing primer for anyone who wants to have good quality conversations at a business, and be recognized as knowing more than just their focus area of specialization.

  29. 5 out of 5

    Daniel

    That's a five star from me. The author has painstakingly compiled a myriad of concepts into bite-sized chunks that make what would normally be heavy topics to digest easy to assimilate. I'm adopting this as my new business reference book, a sort of road map to the vast lexicon of business principles and concepts.

  30. 4 out of 5

    Pete Roome

    A genuinely interesting read. The title of this book makes it sounds very dry indeed but the author does a great job of keeping his description of each concept brief and to the point. There is more than enough information here to whet the appetite. This has left me with lots of questions and intrigue which i will hopefully answer by reading the authors book recommendations in his notes.

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